Simply a backlink is a hyperlink which when clicked direct you to another page. The purpose of a backlink is to add more
who you have have identified more important enough to link to. In terms of search engines google, bing, yahoo and others use them to index web pages by swinging from link to link with their web crawlers almost all web pages in google and other search engines have been indexed this way. Continue reading What are backlinks and crosslinks? How they are structured?